I think that anthropomorphizing our machines is the best thing we can do. Imagine what the world would be like if we loved our machines? I believe that they would respond better to us, treat us better. But even if you don't believe that they have consciousness, simply loving them would cause us to treat them better. Then they would last longer.
To Practice This Thought:
Name one of your machines -- your computer, copier, vacuum cleaner -- and talk to it as you work together.